Roger Penske & Saturn to Team Up

Posted by Saturn Place | Posted in Corporate, Saturn News | Posted on 06-06-2009

Roger Penske and Saturn Team Up

It look likes Saturn will live on as an independent car company. There are still a lot of unknowns on the direction Saturn will take, but I think you can be pretty confident that great things are going to happen under the leadership Roger Penske.

Press Release

Saturn and Penske: Two Iconic Teams Poised to Make History Again Transaction would save more than 13,000 jobs; preserves renowned brand and retail network

DETROIT (June 5, 2009) — General Motors Corp. and Penske Automotive Group today confirmed details of a proposed transaction under which Penske would acquire the Saturn brand. If completed, the deal would save more than 350 dealerships and 13,000 jobs at Saturn and its retailers in the United States, and would preserve the customer-focused Saturn brand.

The proposed transaction is part of GM’s rebuilding efforts outlined in the viability plan that was submitted to the U.S. government earlier this year. Under the terms in the memorandum of understanding, Penske would obtain the rights to the brand as well as certain other Saturn assets. GM would continue production, on a contract basis, of the Saturn Aura, Vue and Outlook.

“This is the combination of two iconic teams: Saturn and Penske,” said Saturn general manager Jill Lajdziak. “GM had the vision to create Saturn and has the desire to see it succeed in the future.”

“Saturn has a passionate customer base and outstanding dealer network,” said Roger Penske, chairman of Penske Automotive Group. “For nearly 20 years Saturn has focused on treating the customer right. We share that philosophy, and we want to build on those strengths.” Saturn began selling cars in 1990 and has sold more than 4 million vehicles. More than 80 percent of those vehicles are still in operation, according to data from R.L. Polk. Saturn has regularly scored among the industry leaders for non-luxury brands in customer satisfaction surveys.

“There has been a groundswell of support for Saturn, with our retailers and owners urging us to save the brand,” said Lajdziak. “We heard their call loud and clear, and it inspired us as we worked to secure Saturn’s future.”
The transaction is expected to close in the third quarter of this year and is subject to customary closing conditions and regulatory approvals. Financial terms of the agreement will not be disclosed at this time.

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Comments

  1. Dear Roger and Jill A Lajdziak,
    In September 2002 I purchased my first Saturn, A L300 CRANBERRY RED in color, and it was the first time after owning many Fords, Dodges and many other brand cars that I said “I LOVE THIS CAR AND COLOR”, I have since purchased a SATURN VUE, 2005, for myself and a SATURN Ion,2007, for my wife The next car I intend to purchase will be the SATURN OUTLOOK as I and my wife enter our years of retirement if I can ever get her to quit her job as a Catholic School secretary at St Timothy School in Philadelphia Pa

    In the meantime keep building those Saturn Vehicles and maybe someday I’ll talk my wife into letting my buy her a new SKY

    Hopefully I will never have to purchase any other kind of vehicle than a SATURN

    Thank You Sincerely,

    Richard Dinan
    215 570 1201

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