With the deal to complete the sale of the Saturn brand to Roger Penske just around the corner, the question is starting to be asked, “Can Roger Save Saturn?” There is no doubt that Roger Penske has had many challenges and successes in his day, but he may soon face the biggest challenge of all, saving the Saturn brand. In a recent article, The New York Times talks about whether or not this automotive giant can save the tarnished brand.

None of us know what the outcome will be, but if anyone has a chance of resuscitating the Saturn Brand its Roger Penske.

[Source: New York Times: Read Entire Article]